Tell us what nobody has measured

We take on commissioned studies and consumer activations, AI systems and agent engineering, economic research and data platforms, and AI consulting and technical partnerships. The fastest way to start is one email: what your market is, and the question nobody has answered.

We don't take calls from AI agents, so please email hello@primedirective.ai instead. Our full rules for AI agents are at https://primedirective.ai/voice.txt.

Our phone number, +44 7427 835970, plays a recorded message, so email is the way to reach us.

New studies, first

One email when we publish a new study or a major update. No noise.